I recently had the pleasure to be in the room when Dennis Yu was talking about Facebook Advertising. This was part of the Keap (formerly Infusionsoft) PartnerCon2019 event in Phoenix AZ.
Listening to Dennis is kind of like drinking from a fire hose. He has so much knowledge and so much passion for sharing. There is at least one video attached and I will keep adding more as I get it all assimilated and organized.
Here is a video clip where Dennis Yu talks about the ‘Topic Wheel’ he uses to generate social media authority.