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This is where BT4SB members find and implement the right technologies to be more successful.
The ‘Working Smarter’ Blog
I recently had the pleasure to be in the room when Dennis Yu was talking about Facebook Advertising. This was part of the Keap (formerly Infusionsoft) PartnerCon2019 event in Phoenix AZ. Listening to Dennis is kind of like drinking from a fire hose. He has so much...read more
A quick reminder to save the date for our next Business Heroes event which will be on Wednesday, February 20 at 3:30 PM. We will be at our usual location at 4 Kent Rd, York, PA 17402. Click on the video below for a message about the power of saying "thank you."...read more
I've been running Business Heroes for more than 18 months. To kick off 2019 I compiled a checklist of topics we discussed. I hope this list will stimulate your consideration of strategies and tactics for 2019. I don't think you need to do everything on the list. I...read more
"What is going on?" "What's gonna happen?" These are important questions that I ask myself all the time. In business, you need to know the answers. A good dashboard, customized for you business will provide answers. My greatest influence on this topic was Kraig...read more
Building a successful business takes attention to lots of details. Contrary to popular belief, there is no silver bullet. This blog is dedicated to exposing lots of ideas to help you build and sustain your business long term. For over a year, we’ve been having livel...read more
We host a monthly “Business Heroes” event at our headquarters for FREE to all entrepreneurs and marketers around the South Central Pennsylvania area. For over a year, people from a wide range of business industries gather to network and discuss a specific topic that...read more
Have a pressing question that you just want answered? That’s why office hours exists to help. This regular webinar event seeks to answer your questions about small business strategies, how to implement technologies, and more. BT4SB Members can not only access to this great content, but get invites to participate in the events and to contribute.
We’re committed to seeing small businesses succeed. That’s why we’ve organized the FREE discussion and networking event known as ‘Business Heroes’. In this monthly meeting, we cover topics relevant to small business owners… topics that we’ve heard from our clients time and time again in the form of questions: How can I get more leads? Which eCommerce platform do I need? Should I follow up more regularly with my current customers? What is HTTPS and does it matter to me?
The handouts, worksheets, and other resources from the meetings are FREE to download. You just have to create a free account.
Tips, Training, & Techniques
Your sales funnel
Whether you realize it or not, other companies have used their “sales funnel” on you when you bought or considered buying something. You can create your own seller’s process to help your leads become your customers.
Domain name scams
When you register a domain name, your contact information on that domain registration is made public unless you hide it. This makes it easier for people to access your information and potentially scam you.
Since most online services require you to use your email address for your login, your email becomes a single point of failure for all your accounts. Shore up your email address with a strong, hard-to-guess password and use 2-Factor Authentication if your email provider supports it.